Friday, December 4, 2009

End of the Year Countdown

I may have bitten off a bit more than I can chew, but it’s too late to worry about it now. I have some big goals to meet before January 2010 and we’re already into the month of December. My goals include a planned intensive 30 day marketing campaign, in-depth research on a completely new target market, two ebooks, web content for a new website, and working with a graphic designer for a new site. I’m also seriously considering one on one coaching. Game on.

If not now, when?

I thought now is as good a time as any to get started. December is usually a slower month for clients who are celebrating the holidays with their families. I’m also a big believer in taking action right away when I make up my mind to do something. Like every other freelance writer, I have a million other things to do everyday. There will really never be a perfect time to get it all done, and I don’t need to start making excuses for not following through with my plans. I know myself pretty well.

Set goals throughout the year

Don't get me wrong - I don’t save up all my business goals for the New Year. I also make three month, six month and yearly goals (not to mention small weekly and monthly goals). These time lines help me evaluate my progress and make changes where necessary. What end of the year goals have you set for your business?


Lori said...

Wow! Look at you go!

I don't normally set end-of-the-year goals. Usually, I set income goals, marketing goals, new market introduction goals, and I check on myself every month (my Monthly Assessment is on my blog the end of every month).

The important thing was to insert accountability. By putting my goals and my progress out there to the blog readers, I motivated myself to do at least something. Accountability is the motivator that keeps us all on target.

Kimberly Ben said...

I agree with you 100% about accountability, Lori. It's so easy to make plans and end up doing nothing to make them manifest.

I think because I'm a little over two years into working full-time in this crazy freelancing business my business model and goals are still evolving. I suppose to some degree that will always be the case, but I feel that this past year I've learned some very important lessons that need to be implemented and now is a good time for me to focus on meeting these goals (while business is a bit slow).

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